A new look, a new partnership and some great new products took centre stage on van racking solutions provider System Edström’s stand at this year’s CV Show.
The company was accepted on Ford’s PRO Convertor programme and has also kitted out the manufacturer’s fleet of mobile service vans.
One of those very vans took pride of place on the stand, in full Ford livery. Inside was a range of the company’s latest products, from innovative shelving and storage solutions, to on-board power and sanitation equipment.
The Swedish company’s chief executive, Steffen Karlsson, said: “It’s a good example of what you can do with a van. I think we’ll see more of these types of vans in car servicing and other workshop-driven businesses where customers are spread out and need the service quickly.”
The stand also featured a Renault Kangoo ZE 33 Business, packed with the company’s latest products. These included reduced-weight products to improve payload efficiency and a new on-board power system suitable for electric and hybrid vehicles.
With demand for electric vehicles and smaller vans growing, weight reductions and efficient use of space are gaining importance, Karlsson explained. “We need to get even more functionality into smaller vans. So we’ve worked on the complete package to see how we can make vans smarter and more compact.”
Visitors will have noticed System Edström’s new look, with a new logo and corporate colours. Karlsson said: “The fresh look has had terrific feedback from our customers. The new functionality and look of our products have been appreciated as well.”
The System Edström stand was also home to the Meet & Fleet Café – a dedicated social area for fleet professionals to meet and enjoy refreshments. “The CV Show is our main event. Being here and meeting up with partners, potential partners and suppliers is very important to us,” Karlsson concluded.